Michelle Fell, owner of Ballou Designs and LED Marquee Louisville, spent 12 years in the corporate world before launching her balloon business in September 2020.
It has been a dream come true for Michelle to be able to combine her love for color, parties, and creative details– helping her to build a career combining her passions. She is constantly inspired by the joy and energy balloons bring to celebrations, and is thankful to have found a path that feels as exciting as it is rewarding.
With the support of her husband and two wonderful children as her biggest cheerleaders, Michelle has created a business where she truly loves bringing people's ideas to life. From crafting unique designs to adding that extra magic touch, it's all about helping customers create memories they'll cherish for years to come.
Michelle opened a second business called LED Marquee Louisville, which has been the greatest addition to her balloon business. Adding marquees last year took her balloon business to the next level. She was able to move into large-scale corporate events by being able to do balloon decor and marquees. The integration simplified the planning process for clients who now benefit from working with a single trusted vendor.
For 2025, Michelle is looking to invest in a studio space and expand her services to include larger grab-and-go options, helium rentals, and a small retail section. Her vision is to continue being the go-to balloon business in Louisville, KY, by offering a space where customers can find everything they need for their celebrations!
Connect with Michelle:
- Website: www.balloudesigns.com
- Instagram @balloudesigns